The right to be forgotten: erasing an old post or record
An old article or a closed case can keep surfacing on your name for years. In the EU and the UK there are two separate rights that address this, and they point at two different companies. In the United States neither exists in that form.
ABSTRACT
Article 17 of the GDPR is directed at the site operator and can delete the page. De-listing is directed at the search engine and only stops the page appearing on a search for your name. The CJEU held in Google Spain that the two are independent, so a lawful article can be de-listed while it stays online.
Every provision and judgment below was checked against its primary source on the date shown: the GDPR on EUR-Lex and legislation.gov.uk, the judgments in C-131/12, C-136/17, C-507/17 and C-460/20, the ICO, the Irish DPC, the EDPB, Google Search Help and the Bing privacy request form.
Contents
- 01What the right to erasure covers
- 02Two requests, two different targets
- 03Google Spain: what it actually held
- 04How far de-listing reaches
- 05The balancing test
- 06Accuracy and the burden of proof
- 07Filing with Google Search
- 08Filing with Bing
- 09When the request is refused
- 10The United Kingdom after Brexit
- 11The United States: no erasure right
01What the right to erasure covers
Article 17 of the GDPR gives a right to erasure without undue delay, on a closed list of grounds. For an old publication the usable grounds are these.
- The data are no longer necessary for the purpose they were collected for.
- Consent was the basis and has been withdrawn, with no other basis available.
- You objected under Article 21(1) and there are no overriding legitimate grounds.
- The processing was unlawful.
- Where the data were made public, Article 17(2) adds a duty to inform other controllers.
Article 17(3) then removes the right where processing is necessary for freedom of expression and information, for a legal obligation or public-interest task, for public health, for archiving and research, or for legal claims. The first and the last are what you will be answered with.
02Two requests, two different targets
Erasure and de-listing are different requests with different targets. Treating one as the whole right to be forgotten is the usual reason a case stalls; run both where both are open.
| Erasure at the operator | De-listing at the search engine | |
|---|---|---|
| Addressed to | The site or publisher holding the page | Google, Bing or another search engine |
| If granted | The page is deleted or amended | The page stops appearing on a name search |
| Page stays online | No | Yes |
| Main obstacle | The freedom of expression exception | The public interest in the information |
03Google Spain: what it actually held
C-131/12 is the judgment the route rests on. Three holdings matter.
- A search engine operator is a controller for the processing it carries out, though it has no control over the pages it indexes.
- Links must be removed from the results even where the publication on the original page is lawful, and without the source first being erased.
- The data subject's rights generally override the interest of internet users on a name search; a role in public life can reverse that.
De-listing is tied to the name search. Google states it applies only to searches for your name, so the content may still appear for other queries.
04How far de-listing reaches
In C-507/17, Google LLC v CNIL, the French regulator had ordered de-referencing on every version of the search engine worldwide. The Court held EU law imposes no obligation to act on all versions.
- The obligation covers the versions corresponding to all Member States.
- The operator must take sufficiently effective measures to prevent or at least seriously discourage an EU user from reaching the links on a name search.
- EU law does not prohibit global de-referencing; an authority or court may still order it under national standards.
- Google applies this by geolocation and states delistings are not applied outside the EU.
05The balancing test
The GDPR contains no checklist. The factors below come from the judgments and from the criteria the search engines publish.
| Factor | What it turns on | Source |
|---|---|---|
| Public role | A public role, or one of leadership, trust or safety, weighs against removal | C-131/12; Google, Bing |
| Journalism | Recent news is weighed with journalistic judgment in mind | Article 17(3)(a); Google |
| Source | Government pages are given strong deference | |
| Time elapsed | Outdated information on criminal proceedings must be de-referenced where privacy prevails | C-136/17 |
| Accuracy | Manifest inaccuracy, which the requester must establish | C-460/20 |
| Sensitivity | Health, sexual orientation, race, ethnicity and religion attract a stricter test | C-136/17; Google |
C-136/17 adds that for special categories of data the operator must verify, before refusing, whether including the link is strictly necessary for users' freedom of information.
06Accuracy and the burden of proof
Where the argument is that the content is false, C-460/20 sets the standard: it is for the requester to establish manifest inaccuracy, with evidence that can reasonably be required.
- You do not need a court decision against the publisher first, not even an interim one.
- The operator cannot be required to investigate the facts; where the inaccuracy is not obvious from your evidence, there is no obligation to de-reference.
- Thumbnail images are separate processing needing their own weighing-up.
07Filing with Google Search
The European privacy route is a dedicated process, described on Google's delisting policy page. The test is whether the information is inaccurate, inadequate, irrelevant or excessive and whether the public interest in it remains.
What the request must contain
- Every URL you want delisted, listed individually.
- The name you searched to find each result, and how any nickname links to you.
- Why the content should be delisted against the factors above.
- A contact email address.
- Confirmation that you are legally authorised, if filing for someone else.
- Evidence of manifest inaccuracy where that is the ground.
Requests pass through automated triage before human reviewers, and no single factor is decisive. Google separately runs personal information removal policies open in any country, covering identification and financial numbers, private records, credentials and doxxing content.
Google states it can only remove things from Google Search results, not from the host site, and reviews only the URLs you submit.
08Filing with Bing
Microsoft runs its own process through the Bing European privacy request form, for European residents seeking to block results on their name, and states it must balance privacy against the public interest in free expression.
- Give your full legal name, and for a request for another person their name and your relationship. A parent or guardian may submit for a minor, and a minor may submit alone.
- Enter each search name separately; names with special characters count as different search names.
- Select the country of residence and attach identity documents in jpg, png, docx or pdf format.
- State whether the subject is a public figure or holds a role involving leadership, trust or safety.
- Enter exact URLs, one per field. Search results pages are not accepted, and all URLs in one form must share the same topic and basis.
- Sign the declaration. A repeat request on the same URLs may take up to 30 days.
09When the request is refused
Under Article 77 of the GDPR a data subject may complain to a supervisory authority, in particular in the Member State of habitual residence, and may seek a judicial remedy. The authorities are listed on the EDPB members page.
- Read the refusal: a controller must give reasons and point you to the regulator and the courts.
- Complain to the organisation first; regulators expect this step.
- If unresolved, complain to your supervisory authority. In the UK that is the ICO, which publishes a template letter.
- Keep the dated request, the acknowledgement and the refusal; that record is the complaint.
The ICO states an organisation has one calendar month to respond, extendable by two further months for a complex request if it tells you within the first month.
10The United Kingdom after Brexit
The right survived withdrawal. UK GDPR Article 17 is in force as part of UK law and is published in its UK form on legislation.gov.uk, with the same grounds and the same exceptions.
- Complaints go to the ICO, not to an EU supervisory authority.
- The ICO lists journalism and academic, artistic or literary purposes among the exemptions allowing refusal.
- Article 17 carries an extra ground for England and Wales only, in force from 31 March 2026, on data processed because of an allegation by a malicious person.
- The ICO states its erasure guidance is under review after the Data (Use and Access) Act.
11The United States: no erasure right
There is no general right to erasure in United States law and no equivalent de-listing process; Google states its delistings are not applied outside the EU, so a demand built on GDPR Article 17 has no force against a US publisher. The nearest deletion right is the California Consumer Privacy Act, which reaches personal information a business collected from you, not a publication.
| GDPR Article 17 | CCPA right to delete | |
|---|---|---|
| Who it binds | Any controller, publishers and search engines included | For-profit businesses in California above a revenue or data-sale threshold |
| Not covered | The Article 17(3) exceptions | Nonprofits and government bodies; publicly available records |
| Deadline | One calendar month under ICO guidance | 45 calendar days, extendable by 45 |
| De-listing | On the EU versions | No equivalent |
The realistic options therefore differ in kind: operator negotiation, a documented approach to the publisher asking for deletion, a correction or de-indexing of the page; the narrow Google policies; and suppression, working on what ranks above a page that stays online.
SARAZIM LLC handles the administrative side of all three routes: the evidence record, the filings, the deadlines, escalation of a refusal, and monitoring for re-indexing. It does not practise law.
Frequently asked questions
Does de-listing delete the article?
No. Google states it can only remove things from Google Search results, not from the host site. The page stays online and reachable by link.
Can a lawful article still be de-listed?
Yes. In Google Spain the Court held links must be removed where the conditions are met even where the publication on the original page is lawful.
Does de-listing apply worldwide?
No. C-507/17 held there is no EU-law obligation to act on all versions; the duty covers the versions corresponding to all Member States.
What if the content is simply untrue?
C-460/20 requires you to establish manifest inaccuracy with evidence reasonably required of you. A court decision against the publisher helps but is not needed.
How long should a reply take?
The ICO states one calendar month, extendable by up to two further months for a complex request if you are told within the first month.
It was refused. What is the next step?
Complain to the organisation, then to your supervisory authority under Article 77. In the UK that is the ICO; EU authorities are listed by the EDPB.
Is there a US right to be forgotten?
No general one. The CCPA right to delete binds only qualifying businesses, covers data collected from you, and excludes publicly available records.
Does being a public figure end it?
Not automatically, but a current or past public role, or one of leadership, trust or safety, weighs against removal and may keep the result available.
Sources checked
- Regulation (EU) 2016/679 GDPR - EUR-Lex
- UK GDPR Article 17 - legislation.gov.uk
- Google Spain, C-131/12 - EUR-Lex
- Google LLC v CNIL, C-507/17 - EUR-Lex
- GC and others v CNIL, C-136/17 - EUR-Lex
- TU and RW v Google, C-460/20 - EUR-Lex
- European privacy delisting criteria - Google
- Personal information removal policies - Google
- European privacy request form - Bing
- Right to erasure guidance - ICO
- Your right to get your data deleted - ICO
- Right to erasure, Articles 17-19 - DPC Ireland
- National data protection authorities - EDPB
- California Consumer Privacy Act - California Attorney General
General information, not legal advice. Outcomes depend on the facts, the jurisdiction and decisions by third parties, and nothing here promises a result. Platform policies and legal duties change; this reflects the position checked on the date shown. Platforms named are trademarks of their owners and SARAZIM LLC is not affiliated with them. SARAZIM LLC does not practise law; where legal advice is needed, instruct a qualified lawyer.
CASE INTAKE
If an old result still follows your name
SARAZIM LLC handles the administrative work set out above: the evidence record, the Article 17 request to the operator, the European privacy requests to Google and Bing, escalation of a refusal to the supervisory authority, and monitoring for re-indexing. Consultations are confidential.
Every consultation is handled anonymously.